Introduction Mailers were typically done for a new sales representative in a territory. This format was conceptualized, created, and designed by my team. We worked through how we could make these mailings more personal, as well as generate more leads. Once refreshed, Intro Mailings generated more than 20% more leads.  Territories that benefitted from these mailers included international territories which required translation to territory’s language.  Shown here is a mailer which was translated to Canadian French, as well as two US mailers.